Torrid

excerpt from a seeking alpha torrid stock review:

“In its recent Q3 conference call, the company noted that it is enjoying strong growth in online sales, and its recent Q3 results were also boosted by a higher store count, with 619 stores vs. 608 in Q3 2020. To improve engagement, the company is launching in-store bra-fitting events in Q4 and has added a "Daily Drop" navigation option to its website to highlight recent fresh arrivals. The latter has been a significant driver of unique visits to its website. Torrid plans to continue to invest in existing and emerging social media platforms, amassing ~250,000 likes on TikTok to date with nearly 40,000 followers already after joining earlier this year.In addition, the company is looking to improve brand awareness by offering bonus points to loyalty customers that share product reviews on social media platforms. According to the company, this helped boost Facebook (FB) and Pinterest (PINS) engagement. To date, Torrid has already amassed a significant following on Instagram, with nearly 1 million followers. Finally, the company is also looking to build up its influence ambassador program to acquire new customers.”