If you watch her eyes she’s reading off a prepared document.
For the last 8 years according to her resume she has been a Category Manager.
What is the role of a category manager?You will be the one responsible for the pricing and overall promotion of a product category to maximize consumer appeal. Relationships with vendors and product range management will also be part of your duties.
Marion Lesaffre
Companies SARBEC LABORATORIES - Category Manager Neuville-en-Ferrain 2012 - now MELTandFLOW - Freelance Marketing Consultant 2011 - now - Advice on the concept of event evenings - Sourcing of suppliers for press gifts - Editorial collaboration COLORS OF CHINA (Canton, China) - Responsible 2009 - 2011 - Creation and distribution of communication tools - Loyalty, prospecting, increased notoriety among international communities - Animation with foreign institutions - Increase in fundraising - Construction and monitoring of budgets SARBEC LABORATORIES (Guangdong, China) - China Marketing Consultant 2007 - 2009 - Market study and competitive intelligence for "Chinese cosmetics" - Advice and strength of proposal for the development of a new range of baby care: product assortment, price positioning, packaging, distribution - Intermediary between the head office and the main Chinese customers and prospects - Representation of the brand in Asian Salons PARFUMS JACOMO - Product manager 2002 - 2007 - Elaboration and development of new ranges (French and international market) - Implementation of the gift development plan (supplier sourcing, GWP negotiation) - Design of communication tools and sales aids - Organization of press launches (Paris, Dubai) - Development and animation of the e-commerce site - Design and implementation of promotional action plans - Organization and participation in the TFWA Cannes Fair - Implementation and monitoring of the brand strategy - Monitoring and preparation of budgets CHRISTOFLE (Madrid, Spain) - Junior Product Manager 2000 - 2001 - Market study on the tableware sector - Competitive intelligence - Presentation of the merchandising and pricing plans of Christofle resellers - Organization of event plans LEROY MERLIN - Junior Studies Officer Lezennes 1999 - 1999 - Quantitative and qualitative analysis of catchment areas - Action plans and recommendations for stores CHRISTOFLE (Milan, Italy) - Marketing Assistant 1998 - 1998 - Organization of the Salon des Arts de la Table (MACEF) - Monitoring of press relations and event actions
If you are wondering why I even bother to post here its simply because this company takes money from shareholders and transforms it into absolutely nothing.
I don’t see anything in her appointment that will actually bring value to shareholders but thats just my own opinion
CGB Price at posting:
0.5¢ Sentiment: Sell Disclosure: Not Held
