bookface wednesday, page-21

Hypo, we target only women between 21 and 50 on FB.

I'm saying that it is a great business for the future. It's just hard to believe in such growth. PE 100? It may grow tenfold and justify that. Google and FB - like newspapers, as you know, exist for one reason, the business advertising buck. I advertise in it because it works Waaaayy better than traditional printed media.

You can be sure they are working on optimising advertising revenue for portable devices and there lies the gamble on the future. I think they easily have Google's potential.

Regarding the targeting. A young man who ticks 'interested in men OR women will get body building and dating ads.

Try ticking 'interested in men' for a few days and see what ads you get, just for fun, if your social fan club can stand the shock that is:)