brr interview, page-17

  1. 409 Posts.
    Comming from a marketing perspective I can agree with some of the comments being made.

    While Ken may be visiting brokers the evidence on the table suggests that selling the NEN story may not be a skill in his arsenal.

    Look I completely agree overhype is a pathway to destruction, however, there is a likeness to the Apple comments made.

    In order to build confidence in NEN, it is not only to benefit the short term sp fluctuations but also the long term story. The long term story needs to be better sold. Kens aspirations of a billion dollar company should be trumpeted for all brokers to hear.

    I agree that results will be the catalyst for sp improvements, however,the nature of this industry is highly speculative. Good results one day may see the sp fly, bad results the following month see a retreat. The only stability and sustainability in a sp is usually what the market determines to attribute in terms of underlying value. If people believe the future looks bright demand usually follows. The state of this market means demand must be generated.

    Talking to brokers is one thing, painting a vision for NENs rise to glory is another. Perhaps it's best Ken finds a balance in-between.
 
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