p&g seeks path to future prosperity, page-18

For anyone interested in the e-paper and e-skin technologies under development by a number of global companies for making bendible electronics a reality - some have predicted as earlier as next year, and recent headlines like the following are now becoming more frequent - “Flexible electronics” is one of the most significant challenges in the field of future electronics. The possibility of realizing flexible and bendable electronic circuits, that can be rolled up, twisted or inserted in films around objects, would introduce a range of infinite applications in multiple fields, including healthcare, robotics and energy."

Interestingly, on Friday November 23, 2012 The Procter and Gamble Company installed it's first bendible electronics display...

Making Of Instalação - Procter and Gamble E-Wall


E-Wall Promoter - This is quite cool

E-WALL
The website is in Portugese and cites Analia Franco which is in Sao Paulo, Brazil
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Procter and Gamble Patent New Flexible Biobased Packaging
Consumer products giant Procter and Gamble (P&G) has assigned a patent for its new flexible packaging, consisting of 85% biobased content. The package contains a sealant, a first tie layer covering the sealant, and an outer substrate bonded to the sealant by the first tie layer. In the patent, P&G said the sealant is about 1µ?? to 750µ?? thick with a minimum biobased content of 85%, It added that the first tie layer, covering the sealant, includes a 1µ?? to about 20µ?? thick adhesive, which can optionally have a biobased content comprising over 95%

P&G Patent Packaging
P&G's flexible barrier packages compare to the performance physiognomies of the same packages made from petroleum-based substances, so the invention is just as adequate as the conventional counterparts but with improved sustainability. This includes any virgin polymer used in the packages production, which is originated from a renewable source. The packaging was co-developed by Lee Mathew Arent, Emily Charlotte Boswell, Norman Scott Broyles, Jeff Charles Hayes, Victoria H Romero, Scott Kendyl Stanley and Andew Julian Wnuk. The laminated package also has some customizable options. Ink between 1µ?? and 20µ?? thick can be added either sides of the outer substrate. The package can also have a lacquer finish of about 1µ?? to 20µ?? thick on the outer substrate's exterior.

Biobased Packaging
The invention is suitable for enclosing items such as food, drink, toothpaste, soap, shampoo, conditioner, detergent, shave lotion, and skin lotion. The packages have a minimum shelf life of 12 months, before becoming unsuitable or deteriorating. Packaging is just the tip of the iceberg: since 2002, P&G has more than halved its environmental impact in energy, carbon emissions and water. By 2015, the company wants to have cut its truck mileage by 30%, compared to 2007. "There's been a massive amount of backing in our organisation for it. Sustainability is one of the company's core values and we aim to be one of the industry leaders in product, packaging and transport sustainability," said Huw Waters, P&G's product supply director.