JR : "its interesting to note that they are also offering a discount on their whitening teeth strips , which would work so well in conjunction with our technology. good times ahead in my opinion"
As it happens, there was a recent trademark application on 6 May 2014 for CREST 3D WHITE DIAMOND STRONG. I had not mentioned this before since it seems to me an unlikely early product due to the technological/regulatory challenges of effectively and safely embedding magnets in the strips that go into someones mouth. They also produce toothpaste under the "Crest 3D White" name, and have toothbrushes under "Oral-B 3D White" but there again I would expect lots of regulatory hurdles plus it would be treading on GSK territory.
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