Ann: SK-II Success and Forward Planning, page-106

Is it possible that SK-II eye care was such a success that they're developing magnetic care elements for the entire SK-II range? (why bother just drip feeding it one product at a time if you want to win new customers across the brand and reengage those that know it already?).

Maybe P&G aren't going to bother with a large volume roll out of SK-II magnetic eye care until all their products containing niacinamide have been 'magnetised' which for many will require new applicators/mechanisms of use.

The recent release certainly smacks of babying the worried masses along, and certainly made me think that a delay to more substantial news was very likely, but as Abdm has pointed out the reasons for a delay can only be positive?