Simple. The market is vastly undervaluing the company. This could work in your favour.
Most pundits and Canaccord (who are notoriously conservative) agree that 'fair' value (minus speculation) puts the CURRENT operating company SP value at over 50c. Were 35.5c now... Never mind the company's future plans.
Of course we can't force Mr. Market to value things at the correct prices, (as many 'investors' and traders are ignorant about what they are investing in), but usually what happens is things return to where they should be eventually.
