I'd forgotten what a cracking article that is.
There are some snooty and dismissive posts regarding IOT with people not in the know referring to our company as 'that seflie stick business'. We are so, so much more than this and the business will only continue to evolve over time. We've still got the roll out of the flagship product to come plus about another 20 products in time (assuming they aren't treating each watch variation as a separate product).
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