It's a really badly written sentence, but it doesn't at all seem to be suggesting that they took selfies with the Roam-e. Below is what they seem to be trying to say:
With the (invention of the) #ROAMe(,) we (have taken the selfie) to new heights. What new inventions do you think need to be created?
The fact that they end with a sentence about new inventions solidifies that they are talking about the invention of the Roam-e in the first instance. The word flying further confuses the sentence, but I can see why they put it there as the Roam-e flies, so it's a relevant play on words - 'flying to new heights' instead of just 'to new heights'. Taking something to new heights obviously being an expression that means to make better.
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