Eye wand, page-5

Desco

you have to understand products have a life cycle and companies like P&G work on the next product once the life of the latest product is earmarked to be removed.

A product like the roller in it's current form is a typical introduction. It gets established over the next few years and then it is upgraded with OBJ tech to enhance the performance and is an easy sell as the current users will guarantee sales.

Nothing in this world works quickly. It would be different if OBJ went it alone. They could get for instance body guard in its current for and distribute it. Good luck with that. Where as P&G or whoever takes it on will have a program to further test enhance and then look at when to introduce the product so to get the best fit. No point in canalizing your own product unless that is factored in.

Another point before you get excited.
When the license is signed in the next week or so, don't expect a product launch asap. If it happens then bonus, but and that's a strong but I cannot recall a company signing a license agreement to go out and launch a product the next day. Also no further orders have been announced, need at least a month to stock up and distribute to locations. Add to that can you recall any product been launched at during the Olympics? be interesting if there was one.

One more global rollouts also do not happen on day one. They happen over months.

Just need to hold tight and it will get there, it will take a major f uk for it not to happen.