Netease Koala reached a strategic cooperation with the a2 direct supply genuine high-end milk Australia
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2016-07-22 15:57:27 Source: Central Plains Author: Editor: |
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July 22, NetEase to cross-border business-based integrated electronic business platform Netease test Lahaina purchase and Australia well-known milk prices a2 milk companies in Shanghai organized a strategic cooperation agreement signing ceremony, the two sides containing infant formula, adult milk , the whole category of liquid milk, including authorization to jointly develop the Chinese market and other strategic cooperation. Currently, the NetEase test Lahaina shopping has become the first company to all categories of milk a2 strategic cooperation platform in China.
Netease test Lahaina purchased CEO Zhang Lei (right) and Chief Executive Officer of the British company Sze Man Bok a2 milk (left) strategic cooperation signing site
Australia trade agreement to boost milk sales a2 strong growth
Chinese milk powder market has been in a period of rapid development, the relevant data show an annual increase of more than 10 million infants and young children, the rigidity of milk products in greater demand. This year the amount of infant milk powder imports are expected from last year's 176,000 tons to 250,000 tons, continued solid growth in market size.This allows the company include a2 milk dairy products, including many foreign companies are targeting the Chinese market.
Late last year Australia free trade agreement came into effect, the implementation of favorable policies led to the surge in sales of milk powder imported from Australia. According to Hangzhou Customs statistics, from January to May this year, Zhejiang Province, since the Australian imports of dairy products 130 million yuan, an increase of 4.4 times. National data show that from January to May of milk powder imported from Australia increased by up to 83%.Similarly, NetEase test Lahaina buy milk in Australia in the second quarter with the first quarter, sales growth of 30% -50%.
Pure clean milk, the natural grazing patterns, high inspection standards created a unique advantage to a2 milk led by Australia, it has been widely recognized by Chinese mother. a2 Milk Founded in 2000, co-founded by scientists Corran McLachlan and business partner Dr. Howard Patterson, it is the world's truly master quality control systems and technology to provide pure natural a2 milk company. Prestigious Platinum a2 a2 milk is based on the preparation of infant formula, is Australia's best-selling high-end infant formula leading brands.
In recent years, a2 milk company actively deploying Chinese market through the platform and Netease test Lahaina fly out such cooperation in order to provide more high-quality dairy products to Chinese consumers.
Netease test Lahaina available to join a2 milk distribution companies in China
Netease combination test Lahaina purchase and a2 milk company, is the perfect combination of domestic and cross-border electronic business platform brand high-end dairy products, can a2 mouth high product quality and popularity of nutritional knowledge spread the word, to convey to the consumer guide further who help domestic consumers to enjoy the Australian quality, achieve quality of life upgrade.
Netease CEO Zhang Lei and test Lahaina purchase a2 milk company CEO Geoffrey, Chief Executive Officer of the British company Sze Man Bok a2 milk photo
For a2, the NetEase flagship self-test Lahaina purchased direct mining concept, the origin of the product can penetrate direct docking tier brands and factories, the more pure mode of a2 is more conducive for their own product quality to control. Similarly, a2 milk company has been committed to helping more people in the world to bring back drinking milk natural pure joy, while NetEase test Lahaina available behind media properties and rich user flow, and other resources that can help further expand in China's competition and brand degree, which allows more Chinese families enjoy a2 milk dream.
The bilateral cooperation based infant formula and adult milk, liquid milk is the next focus not only on both sides of the force. Netease test Lahaina purchase is the first full inspection warehousing and thermostatic warehouse storing goods cross-border electronic business platform, which means for commodities, particularly more sensitive to temperature and humidity to control the quality of liquid milk more strict, with its flagship "next day" service, can bring more domestic consumers the ultimate user experience and higher quality merchandise a2.
With formalized bilateral cooperation, more a2 dairy products will also debut Netease test Lahaina available to meet with Chinese consumers.
(20min delay)