After a proper advertising campaign in Australia 65 million Yowies sold in the first year, that's with a population of 20 million and kinder surprise as competition!
US has a population of 320,000,000 and no competition from kinder. YOW only have to sell 100 million units to have a NPAT of 40 million giving a SP north of $3. If it's take up is like it was in Australia after some good advertising look out.
Ann: June 2016 Quarterly Report and Appendix 4C-YOW.AX, page-65
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