Just to support and add on to what you have said about Wave II, from the Adelaide meeting :
* the device is for the whole face
* the device contains a battery that powers a motor to add a vibrational effect.
* the device has no switch. It turns on and off automatically when held and touched to the face.
* the device has been shown to SK-II buyers and has proven wildly popular
* management believes customers are going to love this device
* having used it myself, I believe customers will love it and it will be hugely popular.
* the device is highly engineered and management are very proud of it
* OBJ seems to have played a large role in its total development (not just providing the micro-arrays).
* a slick video exists which shows the inner working of the device, and this will be used on video screens at SK-II counters.
* the device will be used with a "new product range" with "new chemistry".
* the products will fall into the categories of "toning and anti-aging".
* the device will likely be launched around September 2017.
* some suggestion that pre-launch devices will be released or shown, perhaps even this year (though I did not hear this myself).
* One or more gold coloured (or actually 24k gold coated) devices will be used in promotions, probably in Shanghai. Maybe for giveaway and/or sale.
OBJ Price at posting:
7.6¢ Sentiment: Buy Disclosure: Held
(20min delay)