And so it begins..., page-25

Hi HH,

Yes, a few besotted with it and can't bear to read anything but unambiguous declarations of undying love. The other side has one Snidely Whiplash all bitter and twisted and a couple posting according to where they are trading in the range.

Pretty fond of OBJ myself, mind you, and have put my money where my mouth is. It is one thing to have great IP, but commercializing it is obviously the burning necessity for real success. Having P&G produce two wands with OBJ tech is great, but its two of the same thing, with the same company. Albeit high volume products, but we don't know what sort of revenue it will generate.

Product launches may add some impetus to licensing of other stuff, which must be getting closer in any event, by whatever increment you care to choose. It should at least have that effect within P&G and may spur other potential partners to pull their fingers out.

The SP should do alright just with P&G, but my dearest wish is to have a ball-tearing announcement about one of the internally developed products come out of the blue, with a fat upfront licence fee.

cheers