no interest whatsoever, page-13

Note, "nearly" overcome. This means there is still at least one unresolved wrinkle. So not a clear road ... yet. Does anyone know to what obstacle this refers?
To me the key now appears to be in marketing and sales. This can be a tough transition for a company as they have to change hats/focus. What do we know about the sales/marketing team? As this aspect appears to be critical now, are RFX taking on the right support/staff to make this happen? I haven't seen any of this in any reports. I know they sell through others, but they have to get those onsellers motivated and productive. They also have to invest in public education and brand marketing - onsellers don't do that. They are great at onselling established product. The game is significantly different when launching a new product. I still believe this product has strong advantages over the competition, but that won't sell the product. It has to be marketed well. Many GREAT products failed. I'd like to see management address this in their next report (what obstacle, how they are investing in marketing)