Looking forward to 20 and above..., page-102

hi guys, been following Xero since 2013, it was my best investment, but I got a bit greedy, so didn't make as much as I would've like to.

at the current levels, the market tells one simple truth: subscribers growth is slowing down (albeit still at 60-80%).

also, the sources of blue sky success have been tried and tested, and something just hasn't worked out yet (US is very slow to validate Rod Drury's vision, but is eating up a lot of cash). Both AUS/NZ are profit positive, looking at a segment revenue ( which is why they've stopped reporting 5 segments in 2015, now it's just AUS/NZ and International). Drury feels he's onto something with UK/US, but he's running out of options that can provide explosive growth.

If only he knew how to monetize the data Xero now holds - then watch the market re-rating it - sky's the limit. Until then, it's an innovative growing company that has reached it potential for the time being and keeps throwing cash on marketing and development (what's the return on that investment given reducing subscribers growth?).