Hey Mak - I did a bit of a search re how much revenue P&G had attributed to the Wave I soft launch, but couldn't come up with the required info. From memory it was around 100 mil for one SKII Wave I wand, but if someone else can assist here it would be appreciated.........can't remember if it was a BOD statement from AGM/Investor Presso or if the info was attached to the bio of the P&G lady who was at the heart of the soft launch?
Several products now being launched across at least 2 Brands. We need to also remember that the 20 mil Performance Milestone is accumulated Revenue over the 3 year period from any source; and this may also assist the achievement here with many other collaborations reaching maturity this year.
Tic Toc.........10 months to go!
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