I tend to agree with you. Ive noticed some of the "experimental" juices disappear from shelves after 1 delivery to store. The core juices just released in different sized bottles getting the title of new product to market. Clearly more stores getting product adds to growth in sales but 2-4 months after first delivery and they seem to go backwards based on my comments above.
The business hasn't expanded overseas and domestic growth without new products lasting in stores will hinder the bottom line. Additionally, Ive noticed 2 or 3 other brands come into the market since last qtr 2016 so perhaps growth in SP will come from a TO or buyout of the opposition.
Ann: Trading Update and Performance Securities Conversion, page-10
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