MB raises a valid point in that it will take at least 6 months of sales, and sales growth for the big players to buy in. For now, its about consistency of product rollout and credibility with customers for repeat sales. What excites me is that this is not attached to a commodity price, relatively insulated to market cycles, with characteristics of a defensive stock. Personally, I believe it is a very compelling case for institutional investors. The other catalyst for sp growth will be inclusion into an index such as theASX300, and with margin lenders offering LVR against EDE. The future is promising, one of the best investment opportunities IMHO.
EDE Price at posting:
24.5¢ Sentiment: Buy Disclosure: Held
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