..I assume no one else has replied to this post because they are trying to find the words to respond to the cluelessness of what u just typed!
You said "revenue was much lower than expected". Let me reiterate: the product is not for sale yet. There have been no product sales. No revenue has been made from the product. There has been no revenue model released. Commercialisation is not until Q4.
A Government funded organisation has agreed thay they will use the product as "a first line assessment tool" for ALL of their clients (and will pay for it). That's it.
Let me paint that a different way: a coffee shop is planning to open in a couple of months and it has been proven that they have a new type of coffee that is a world first in quality and has amazing health benefits. A government health organisation eagerly signs an agreement that says they will exclusively promote this coffee through the population and get as many people drinking it as possible. You walk past the store and say,"wow, I wouldn't buy that business! disappointing customer numbers there today....."
Any of this making sense?
Note: as far as I'm aware, EPAT is not going into commercial coffee sales. This example was for illustration purposes only. DYOR
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