Webinars, teleconferences, roadshows don't sound like appealing platforms they sound boring and dated. To be fair HC using a thread forum is also pretty 90s though of all places it seams to generate the most targeted discussion on particular shares, and there SEO must be good because they are top of the search pile.
FB and social media pages has potential, and I agree a professional in that area is a must. Bringing HCs best player on the QBL thread over to their team seems like an easy and effect quick win. It's a very sales move.
QBL Price at posting:
6.0¢ Sentiment: Hold Disclosure: Held