Their app presents weekly rainfall and evapotranspiration to the nearest 0.01mm. Anyone in their target market will see that and know it's ridiculous. I can only imagine the rest of the app content is rubbish if that's the screenshot they chose for marketing.
And the announcement timing stinks. Why was the "price sensitive" app release announcement made a few minutes after the "we've changed our minds about Ag Logic" announcement? The app store indicates that the app has been available since 5 May, with an update on 11 May, and the last update (relatively minor based on the description) on 22 May. So why is the supposedly "price sensitive" announcement released a few minutes after the Ag Logic announcement on 23 May? If it was really price sensitive then it should have been announced on 5 May, shouldn't it? The way it is, it looks a bit like the only "price sensitive" element of it was their hope that it would distract from the Ag Logic debacle announcement.
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- Ann: CropLogic GrowerView App Now Available in the Apple Store
Ann: CropLogic GrowerView App Now Available in the Apple Store, page-9
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