TV2 0.00% 0.8¢ tv2u international limited

Research, page-3423

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    Even if they get the world cup there's no guarantee it will stave off a CR. Holders still don't know how much TV2 will earn per sub. Additionally there's no way to tell how many will take up the service, unless Indosat release the figures. On top of those figures, and these will vary over time, say 3-6 months to get an idea of the churn rate which means how many people cancel their subscripion. For example most apps have a churn rate of 19% after 3 months. As I've mentioned before the quality of Orredoo's service will determine their churn rate. To mitigate this figure and maximise revenues their ability to understand the reasons behind cancellation of their service and what processes they enable to lure customers back and retain current subscribers is a key process.

    As for a CR it depends on revenue earnt verses the cost of providing their service in addition to day to day expenses. At this point it's a flip of a coin until figures are a known quantity.
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