Ann: SFH Completes Divestment of 5 Brands, page-4

dont invest based on wat other people think ever you have to analyse the business based on your own competency and what u can understand. i had to re analyse this business again and so far the prospects look pretty good compared to to other retailers i have found that selection is very important which is wat this company is good at, i usually thought that pricing would be a consideration since there r so many companies selling similar items. because of this margins seem to be fairly high. all in all if they manage at least a 15 to 20 percent growth rate which they have some how managed in the past then thats at least 2.33. this can be attributed to expansion and more sales. the expansion side i was worried cause that required capital but it seems like city chic actually expands through partnerships initially plus it has the whole ecommerce approach. the only problem i saw was updates on its website which is lacking but apart from that it seems on its way to do ok i mean just look at thier facebook instagram pages they even have facebook groups where people are reselling items