100% agree r, excellent results for the base product.
Do you put any significance on your comment, ‘Also since the applicator would only be purchased once, ....’?
Down to a numbers game, P&G will kick ass big time, what will the numbers do for OBJ, especially if people in the habit of using something beyond its use by date (?)
Once revenue begins to peak (?), is it sustainable?, as wands are not bought with every base product, base product being purchased say up to 5/6/? times a year BUT not the wand.
How many wands need to be continually sold to obtain significant revenue for the future?
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