the part of the business that generated 44% of profit in FY18, is up 15.7% in revenue. (Exclusive brands)
The part that generated 18% FY18 profit is down 27.4 % in revenue (global brands)
the part that generated 20% profit in FY18 is up 73% in revenue (partner brands) (also some global brands have become partner brands, so above 27.4% drop could be discounted)
marketing costs are up, increasing whare housing cost more.
FY19 Stated Company Direction
Grow exclusive brands
Grow partner brands
Grow the other metrics.
Am I correct about the above?
Any way, I cant see anything to panic about in the above.
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