Yes it is mainly growing by word of mouth. I said in an earlier post that because of his tax cuts, people do have more money in their paychecks and the higher price of A2 compared to other milks is not a big deal anymore to some. Consumer confidence is up. I do have a concern that at the annual meeting it was said A2 was marketing more in the US. Specifically tv commercials were mentioned. We have not seen even one, and AW has been marketed throughout Michigan through the Meijer store chain. They must be doing that in select areas. More exposure would be better. Word of mouth is good but slow.
Time for a USA thread on A2?, page-84
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