Why the hell is this price dropping, page-259

Yeah unfortunately for many that have taken a beating since October the appetite for risk is all but gone in this market an like it or not any business burning money like LVT is always a big risk. I have reasonably deep pockets but I've already decided the market had bottomed twice and jumped back in with cash reserves only to get hurt further.and the well is dry for throwing more money at already losing stocks. You are probably right, this probably is a great chance to average right down. Which is what I thought at 56, 45, 38...