Originally posted by Telluride
Such a negative light with so much positive news. The integrations opens the doors for revenue, as like from today onwards & a future upwards, En1 will re rate, more contacts more deals, right space right time, sure some
battles along the way, being in this tech space has challenges without a doubt.
Not negative, rather a realist point of view, after maintaining a rather bruising paper loss on my EN1O. My faith has been tested severely.
Sure, it's my bad for investing too early, and then not protecting my downside. But then I am sure we would all benefit, if Ted practiced more fiscal responsibility. It's not that difficult, really. More money spent on things that make you money, less money spent on the rest.
And that's why I raise the integrations cost question vs. revenue generation question, where does EN1 make their money. Ted says that basically if they had 10, 20, or 30, or more million of dollars, that they could employ in ad auctions, they could virtually double that money every time, all the time (with no risk to boot). So why don't they do it? The real answer is because Ted has been raiding the co. piggy bank for integrations non-stop, and in the process, has destroyed the SP and diluted the share register for all invested by multiple poorly constructed capital raisings just to maintain a bare minimum budget for ad auctions.
It's as if the state of the ad budget at EN1 is an afterthought, instead of it being assured and "sacred". Until this is addressed properly in the company announcements, the SP re-rate is not going to happen IMO.
So the question remains, what is the monthly ad budget size for EN1 currently, and what can be done to increase it?
Please Ted, temper the spend on integrations, and make sure you have a boatful of cash ready for Q4 2019.
