Good on this Jamie bloke for trying. He's definitely earning his pay cheque. But these announcements are just not that exciting. I mean this mob Mogul will partner with has 'over 28,000 followers on social media' - is that meant to be impressive? Might as well hit up a random Bondi girl's Instagram for more of a following lol.
They're desperately trying to increase the SP before a possible raise - which I can't fault them for. But I don't think anyone with half a brain is buying into this.
Tangibles = Increase in SP
Fluff = Stagnation in SP
It's pretty simple.
Ann: Mogul Enters into New Partnership with Avant, page-72
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