Caution when looking at ecommerce sales numbers, page-20

I doubt it, MBS won't be 'cannibalising' online sales, both will continue to grow in volume and revenue, just at different rates.

Rewards for increased investment in marketing will see sustained growth in sales across all channels. Some here, including the shocked analysts whose own analysis was simply too bullish and they get the pip when their 'consensus' isn't met, they just don't get it, how do you grow a circa 10 billion company? Doh, get the brand and the story out there in people faces and deliver the product to meet the demand. Rinse and repeat.

This company is a screaming buy at these prices, you don't need a dopy analyst to see that, or a chart - unless you want to de-risk your very short term entry price by a few cents, why bother. The bottom is probably in already, nervous nellies will be wondering WTF I could've bought in the $11's and now its $13, oh wait it's $15, damn now it's $17 it'll go down, no wait bugger it's $20 ... oh I missed the boat. Groan, whine, gnash teeth.