I believe a2 Milk is in a transition phase in the US in terms of marketing. They have announced new packaging for the milk, but the old packaging is still in all of the stores I've visited.
A2 USA has also recently announced that new commercials will be coming soon. Image of the email attached below.
Seems logical that they will launch the new commercials once the new packaging is in stores so the branding will be consistent.
Time for a USA thread on A2?, page-334
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