lots of discussion about APT being the new thing in payments very lityle analysis of the business economics AND the quanrity and length of growth required to justify the present price.
IMO opinion APT is priced for (more than) perfection
But more importantly some key fundamentals
- APT up against a lot of competitors in the BNPL space so one has to expect margin reduction to ensure merchant adoption
- Sentiment may turn and APT could be seen as a ( short term) credit product in disguise that encourages people who may not be able to afford a purchase to proceed ( they boast abiut how they reduce "2nd thought" cart abondoment) So regulation is comi g which will increase costs and likley restrict reach.
and probably the biggest issue
- schemes ( Visa and Mastercard) are introduxing their own instalment solutions that merchants dont need to pay for or integrate too as it happens at the banks backend.
All in all its a sell IMO.just cant close the square based on $8Bn value and zero profits....call me a whimp but..
APT Price at posting:
$32.08 Sentiment: Sell Disclosure: Not Held
