coles n woolies on 4 corners tonight, page-44

Agree Claws it costs less to sell an item than to store it etc. Aldi seems to do this well and C and W have taken notice pushing their own house brands.

Tried myself to take on a multinational in the food sector and failed in the planning stage, matching their marketing spend was impossible and to think 2-3% of market share would make one a multi-millionaire.