Is It?
So Z1P is now just a credit card - why change when you can just use your credit card?. Because it's interest free? So are 75% of credit card transactions. The appeal is to those who can't manage their credit card transaction properly - higher credit risk customers.
What does this mean for margins? If Z1P isn't charging the merchant it's large fees so that customers can access the Z1P product, then presumably they're just charging the merchant the usual credit card transaction fee - so where is their margin?
Credit card providers charge around 1% per transaction (some higher some lower), then pick up interest payments on the customers who don't manage, or can't afford to pay within the designated interest free time frames.
Where is the road to profit with this product?
potential increase in bad dept?, page-15
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