You've changed my mind somewhat but my concern would still be from the retailer side of things which is more what I was talking about with perfect competition. If they don't offer Afterpay then they will use an alternative, therefore giving less incentive for the retailer to pay a premium for Afterpay's service. Still not convinced but excellent response nonetheless.
APT Price at posting:
$18.80 Sentiment: Sell Disclosure: Not Held
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