Was it not obvious that it was all hype? and that WNB just dipped their toes into tge HS market because it was 'hot' 4 months ago?
What's worse is that anything negative that was posted was called downramping.. just read this whole thread
Plenty of people (ie shareholders) buying two 50mL bottles for $10 and saying how great the product is on these threads, trying to pump their investment.
To be honest, I don't doubt the quality of the product, just that $5 for 50mL is over the top, especially when the hype is now over and there is an over abundance of HS.
As mentioned above, no sales = no revenue.
Want to compete in a saturated market of HS? I wouldn't recommend it, but if you're going to give it a go, at least make the price competitive.
Maybe also expand the target market from just being females with sensitive hands who want to keep a small bottle of HS in their purse. They would be WNB's primary target market at the moment.