Daz,
I agree. From the product Lifecyle, RFX is selling to Innovators and Early Adopters with small orders and trials. Once brand becomes better known and trusted, customers (the majority and lagards) will feel more comfortable in making decisions to purchase RFX.
Think of the top paint brands, cars, power tools etc, we all have maybe 3 or 4 brands that we can recall and trust purchasing. In my opinion, RFX hasn't quiet cracked that top of mind recall, recognition and trust to purchase 100s in their target market at the moment.
Add to the fact that when people think battery, they think lead and block rather than liquid (some else mentioned this on this forum and apologies for forgetting who it was), its relatively new for some people to get their heads around.
Tim and his team has made great strides and I'm sure they are covering as many bases as possible. Its will just take time, success by success, battery by battery.
Anyway ramblings of some-one trying to avoid work.
IMO
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