I doubt we will be able to tell much from the two weeks of potential revenue. I would expect the October quarterly to give us an indication, although even then, it might be a true reflection as take-up might be slow.
I'm mainly just waiting for Bearn to launch their app. I'm honestly not expecting Evolt to generate that much revenue, nor Bearn, for that matter. But combined, they might make a bit.
I think quite a few people will signup to see what it's all about and then stop subscribing after a few months. Most people aren't changing their body enough to make it worth their investment. Only fatty's like me who are trying a new diet are likely to want to keep the subscription.
I think the company over-estimated revenues and subscriptions from each app.
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