Afternoon trading July 9, page-148

Re: APT
it could very well end up being the company that no one understood..... If they get it right.
They haven't unleashed their power yet. You see, they don't just lend money.
They know that you consistently buy size 8 dresses between $40 and $80

They have everyone's spending data. Banks don't. Szl, Spt, doesn't.
When they start using it for focussed texts i.e. There's a special here for $50 dresses then every retailer and manufacturer will jump on them like a fat kid on a chocolate cake.

Note. I don't hold.