Yes, I think this is only starting to ramp up. It's too early to tell but I like the fact that they delivered "a record US result for June", even as the pandemic there was getting worse.
I expected that sales would have been more difficult given the increasing pressure on hospitals, except they still managed to achieve a record result. This makes me wonder - was it the surgeons that were doing the selling for PNV?
Watching those webinars, I think so. Those surgeons in the webinar did mention how BTM was suggested to them and how they suggested it to their colleagues. It's a small world in surgery, and as more doctors adopt it, more will find out about it.
The change process I think will continue to accelerate.
The quicker recovery times, lower cost, ease of use and lower risk of failure requiring them to start over is going to be much more important as hospitals come under more pressure.
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