**lok vs FBR, page-5

Hey Realm,

This is more comparable to Redbloc - a subsidiary of Weinerberger than FBR and what they're trying to accomplish.

From my perspective, these products all end up encountering the same shortcomings as they're dependent on a human to lay/construct.

FBR's competitive advantage in this specific industry is that it removes the human component. In theory, the Hadrian can lay a similar block (from a thermo, FRL & acoustic perspective) in the future and I'm confident that the bricks/blocks will continue to be optimized similarly to the Hadrian.