Revenue in the eCommerce market is projected to reach US$4,455m in 2020.
Revenue is expected to show an annual growth rate (CAGR 2020-2024) of 18.0%, resulting in a projected market volume of US$8,635m by 2024.
The market's largest segment is Fashion with a projected market volume of US$1,417m in 2020.
User penetration will be 40.5% in 2020 and is expected to hit 51.4% by 2024.The average revenue per user (ARPU) is expected to amount to US$340.20.
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