Except Amazon doesnt run a 12% net loss to revenue. Losing $11mil p.a on $90mil retail sales revenue and they are targeting sub-prime customers with instalment payments LOL
Their retail margin losses are bad and will only worsen when bad debt rises imo.If they had good retail margins and profits thats sustainable even if some of their sub-prime bnpl customers became bad debt.
Their business model is basically the US sub-prime mortgages but this is sub-prime Bnpl
