Ann: Appendix 4C - quarterly, page-13

The existence of Kia cars doesn’t remove the market for Audis. The existence of cheap smartphones doesn’t destroy the market for iPhones and Samsungs.

People at the premium end aren’t going to want weird looking plastic devices plugged into powerpoints as remote control interfaces all over their house, but a seamlessly integrated full automation solution. They’ll happily pay for the privilege, too.

Unfortunately, at this point I just don’t see QFY having the capital to take this to market at sufficient scale to gain traction as a major player, especially without the funding or alternative backing to establish it in the US, Asia, and Europe. I’d hope they’ve been chasing licensing deals, but if they have then they haven’t been successful.