Surprised that no one here is actually discussion the content of the OP. It is a very interesting take, that I hadn't thought of. Perhaps if TIM/C1 knew they could instantly convert millions of their members to buy a Miggster subscription, they they may have considered "buying EM1" outright... Maybe they know they can't convert that number that quickly?
Perhaps instead of buying it outright there are key people at the top of C1 that have bought large stakes in EM1 shares? Just a thought; I don't have any evidence for this... But yeah when I looked at the "net revenue" sharing model, where TIM/C1 get 35.5% of the net revenue, and they share [some?] of this as "residual income" with their members, meaning that they only get to keep a sub-set of this 35.5%, I thought to myself; they can just own some of EM1 to get more of the total net revenue, without having to share it with their member pools.
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