The Rise of Helium..., page-16

This is a "besbs" play for those with patience, "buy early sell before spud". its a strategy that almost always works with oilers (BNL not strictly an oiler but a well is a well!), look what is happening with Melbana today. Cue Energy more than doubled before the drilling of Ironbark. There are. any number of similar stories if you do your research or subscribe to the Oil & Gas Weekly!!
As soon as Joanne gets the nod from the regulatory authorities to drill, BNL will reward those purchasing now very handsomely methinks. The Colorado State authorities can't sell leases for such high prices and not let companies drill on them. A 9.2 Bcf of prospective resource were that all helium would be worth some A$2.4 billion with helium selling at US$200 an mcf. Ultra long shot obviously but just think what the rampers could do with those numbers.
My problem with today's sell off at the close is that there was no indication it was coming, it looked to be settling at 3.6 cents before the avalanche of sales hit. Lack of transparency a feature of todays' markets?