Ann: PLACEMENT, RELAXATION OF DEBT COVENANTS & SPP, page-11

I think the EG deal should have been the ideal opportunity to increase the reach and recognition of the brand - What better way to increase the visibility of the brand than to plaster it everywhere.

Unfortunately, it looks like the EG deal heavily favoured EG and not Oliver's (non-Oliver's products in the fridges and meal-deal promotions which actively exclude Oliver's products)

One question that needs to be asked and answered is how much liability are Oliver's exposed to over the next 12-18 months through contracts that cannot easily get out of - leases, POS, advertising, etc. Fat lot of good raising $5M is going to be if they are locked into $7M of short-term liabilities.