So you think you know China ? Have you been to China? Have you spoken to any Chinese mum ? Do you know their thoughts on domestic and premium imported IF once they start competing on a level footing in terms of pricing? The strategy of going premium from Domestic brands will only serve to improve the competitiveness of A2M probably at the expense of other domestic brands and imported IF. It has been years and been tested and proven time again in China that once the domestic product start raising its price it loses its competition to its premium imported counterpart. Will you buy a Holden Cruze if it’s on a par in pricing to a Mercedes C250 ? Will you buy Cole’s milk if its price has jacked up to $5 but claiming it’s now added new ingredients that will make you healthier? Will you buy a Cole’s branded A2 milk at $5?
Sometimes people just box down in their thinking without using common sense.
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